Are you selling your home here in Sierra Vista? If so, you’ll want to appeal to as broad a range of potential buyers as you can and that means having a focus on first-time home buyers and those who are a bit younger than average. Let’s take a quick look at a few key selling points that millennial and younger buyers are looking for when they are shopping for a new home.
Consider the Millennial Mindset
If you’re looking to appeal to younger buyers it’s critical that you understand their mindset and what features and benefits they value. For example, millennials tend to be less interested in massive homes in the suburbs which have a ton of space but are also saddled with maintenance responsibilities. Younger buyers – especially professionals who are busy in their careers – tend to prefer smaller homes in a more urban setting where local amenities are within walking distance. Younger buyers also crave diversity in their settings, so be sure to talk up that artist who lives down the street or the startup entrepreneurs working out of their local garage.
Cluttered is Out, Minimal is in
As mentioned above, younger individuals tend to be less about ‘quantity’ and more about ‘quality’, meaning smaller homes with nicer amenities are of interest. If you haven’t already, quick renovations to add items like granite countertops and stainless-steel appliances in the kitchen or more glass and nicer fixtures in the bathroom are a good idea. When staging your home for younger buyers, look to open up the space a bit and try to avoid having rooms stuffed with furnishings.
Highlight Any Sustainable or ‘Eco’ Features
As you probably already know, the city of Sierra Vista has won numerous accolades for our eco-friendly focus and for our water conservation efforts. Being environmentally conscious tends to attract others who hold similar core values, including younger buyers. Highlight any sustainable features in your home, such as low-flow toilets or a solar hot water heater. While you don’t want to come off as trying to sell a home on its ‘eco’ merits, these items are most certainly worth mentioning and can help to sweeten the deal compared to other homes without them.
Add in High-Tech Touches and Upgrades
We would be amiss if we didn’t mention the love of technology that all youth tend to exhibit. It’s rare that you will see a young professional without a smartphone, and most will require that homes have excellent cellular signal and be wired for the fastest possible broadband internet access. If you’re looking to boost your home’s appeal, try inexpensive high-tech touches like thermostats that can be controlled via a smartphone app or an enclosed media room where a young family can enjoy watching movies on Netflix.
If you’re ready to sell your home in Sierra Vista, Huachuca City or Hereford, the real estate professionals here at Service First Realty are ready to help. Contact us today at (520) 452-0400 or by email on our contact form and we’ll share how our unique approach to real estate marketing will have your home sold quickly and efficiently. Thanks for visiting and we look forward to working with you!
